Our Dealer Services

Boost Your Margins: Professional BMW Optimization for Dealerships

As a used car dealer, you know that customers compare prices, look for unique features, and expect flawless vehicles. With Motorsport Werk, you can transform every BMW into a more profitable opportunity by unlocking hidden options, fixing software issues, and ensuring each car stands out. We specialize in BMW coding, retrofitting, optimization, and diagnostics, helping you:

• Sell BMWs faster and at higher margins
• Increase trade-in & auction profits by boosting each car’s appeal
• Identify and resolve hidden software issues before they become problems
• Offer exclusive features (like Apple CarPlay, digital speedometer, M-Performance coding)
• Ensure a premium experience for your customers, setting you apart from competitors

Feature One: Unlock Hidden Features

Many BMWs come with disabled functions that can instantly increase appeal: Apple CarPlay / Android Auto, Video-In-Motion, digital speedometer, comfort closing of windows, and more.

Feature Three: Enhance M-Performance

Attract sport-minded buyers by activating M-Performance coding, custom instrument cluster settings, and other premium tweaks that boost the driving experience.

Feature Five: Pre-Sale Diagnostic Scan

Identify and clear fault codes, reset sensors, and handle small issues before they turn into customer complaints or price reductions.

Feature Two: Increase Profit Margins

Small, affordable coding upgrades justify higher asking prices, giving your dealership a competitive edge and stronger bottom line.

Feature Four: Reduce After-Sale Headaches

Prevent returns or warranty claims by addressing software-related problems and ensuring a smooth, reliable driving experience for your customers.

Make Every BMW Worth More – Before You Buy or Sell

As a used car dealership, every BMW you purchase or trade in is an opportunity. Motorsportwerk helps you increase each car’s value by unlocking hidden features, fixing common software issues, and preparing vehicles for quick, profitable sales.

Dealer Optimization Services

We offer tailored solutions for dealerships looking to maximize the value of each BMW you handle, both before purchase and at the point of sale. By addressing hidden faults and activating premium features, you can confidently buy and sell BMWs at the best prices.

Software Diagnostics

Read and clear fault codes, ensure error-free electronics, and address software glitches before customers notice. Reduce returns and build trust.

Performance Upgrades

Unlock hidden driving modes, M-Performance features, and other premium options that instantly raise the perceived value of your BMW inventory.

Evaluation Services

Get a clear picture of each BMW’s condition, hidden issues, and potential for added profit – before you complete a trade-in or buy at auction.

Discover Our Dealer Solutions

We provide end-to-end support for dealerships, covering both the purchase (or trade-in) stage and final sale. Below are more ways we help you buy and sell smarter:

Streamlined Trade-In Process

Increase trade-in offers and resale value by unveiling each BMW’s hidden potential. We help you avoid overpaying for cars with undiscovered flaws.

Advanced Software Upgrades

Unlock premium BMW functionalities, from Apple CarPlay to comfort settings, to attract more buyers and justify higher prices.

Enhanced Resale Value

Sell BMWs faster and for more by adding features that stand out in the market. Earn higher margins on every transaction.

Comprehensive Vehicle Evaluation

Gain full insight into any BMW’s condition, ensuring no surprises after purchase or during the resale process.

Customized Dealer Support

We can come to your dealership or service your vehicles at our location in Enschede. Our flexible approach ensures minimal disruption and maximized profit.

Partner with Us for Tailored Solutions

Want to get more from every BMW you buy & sell? Let’s make your dealership more profitable by enhancing trade-in values and sales outcomes. We offer special dealer pricing for ongoing partnerships.